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Farrukh Naeem @farrukhnaeem
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Commented on SBahri's review
Kaal IS BURA HAAL!! Kaal
Hi Sumedha, I don't know what would be more fun - watching wounded monkeys scream in horse-like fashion or kicking Vivek where he sorely deserves it. And I loved the bit about RGV's left toe... hilarious! Keep up the humour, farrukh
Mangal Pandey: Aamir Khan too short to Rise Mangal Pandey - The Rising
Great revu, Sumedha... minced no words - told it like it is! To me, Aamir's moustache and hair look completely out of place on his face. Being an NRI, your last para really touched me, and the line about The Rising having fallen but Desis rising is apt. Keep up the writing, proud desi girl.... Have you ever tried your hand on a film script? Jus wunderin! another desi in pardes, farrukhRead More
Commented on poojatolani's review
WRITTEN FROM THE HEART Difficult Daughters - Manju Kapoor
It's a wonderful start on mouthshut with such a poignant review, my friend. Keep it up. I particularly liked the following points you raised: 1. '...difference between possessing and protecting.' 2. '...education for a girl for her sake...' 3. '...marriage is still the reason for their b...irth...' 4. 'Freedom is more than just being allowed out for a pizza...' 5. 'How can we call ourselves free when we live in fear...' What I liked most about your review was that it revealed not just what the book says but what YOU feel and believe in. Reading about the issues reminded me of my grandfather who persuaded and pushed my grandmother to pursue her studies after marriage, personally tutoring her to get her a BA and and an MA degree... where are such people gone!! regards, farrukh Read More
Commented on own review
One of the gospels of Advertising Ogilvy on Advertising - David Ogilvy
Hi Pooja, Don't spend money on ad books just yet... make a friend in an ad agency near you - and ask him/her to show you his book collection sometime ;-) Oh, and if you want to discover more of me, watch 'Discovery Channel'... I'm the wild one you know.... lol. you encourage me, farrukh ... Read More
Bollywood Song Sequences:Can we do without them? Changing Face of Cinegoer
Hi Pooja, Very interesting review. Liked the way you write. The MassCom touch is coming through... As long as we hum songs as we go about our daily routines, and as long as people don't go out for a break when a song comes on in the cinema hall, Bollywood will continue to have song sequences ...in movies. A movie is not just a movie for us Indians, it's sometimes our only outlet to entertain ourselves (cry, laugh, and curse) and of course, to take a free trip to the Swiss Alps... ;-)Read More
Why good movies do badly in Bollywood. Five Bollywood movies that deserved to be hits
Thank you Romes for the kind and encouraging words. Being a copywriter, one seldom comes across such appreciation. But that's business as usual. If you are a tubelight that lights up someone's life, we need lots more tubelights like you in this world for sure... LOL ! Since you have mentioned ...it, I will try to take time out to write more, God willing... You do too :-) regards, farrukhRead More
Commented on Faerie's review
Have you ever loved a woman ? My Feudal Lord - Tehmima Durrani
Very well composed review, Sujata. There's a very interesting fact in the face of the publishing industry's unnatural fetish with the tortured-women-in-Islam plot: Islam is growing fastest in the educated/liberated/civilised West. More than half its converts are WOMEN! One of the most inter...esting ones is Yvonne Ridley, a British journalist who was captured by the Taliban. They let her go with the promise that she would find out more about Islam. She eventually turned Muslim and a vocal one at that - she was fired by her newspaper. These are the Muslim women the media just doesn't want you to see! It's good to see people who can see through the stereotypes, sharp people like you! regards, farrukhRead More
Commented on myviews's review
Indiana Chale India... Indiana Jones and the Temple of Doom Movie
Loved going through your review... the parts I liked were the questions that would arouse curiosity... the trivia stuff, and of course like you, I do not like the silly depiction of India even if it be only a story considering that for some people, India is only what they have seen in the movies ! ... Good work! regards, farrukhRead More
Commented on matwalaboy's review
Moti in the Mahal..one wonders Moti Mahal - Bandra - Mumbai
Hi, Very balanced review. Both the good and bad written about clearly. The dishes made my mouth water... yummy ! Keep those fingers tapping my friend, farrukh
Commented on cityguy78's review
City of Hind Al Vali Ajmer
The way you have written this review really reflects the respect you have for Hazrat Moinuddin Chishti (may God's mercy be upon him). It is enlightening to read about the lives and teachings of saints and see how they attained such proximity with God that their prayers for other people were answ...ered by Him. Lives of all great men remind us We can make our lives sublime And departing leave behind us Footprints on the sands of time... regards, farrukhRead More
Commented on angel_18_4life's review
READ ON! (edited) Rain - V.C. Andrews
I treid but could not find the names of five books in this review. So, how do I know which books are being recommended? Specifics are good sometimes ;-) Good review anyway... at least for starters. Write more, sister. Where there is a will, there is a way. farrukh
Dear Angel 18... You have given my review its lowest rating so far just because you haven't heard about these movies?? Strange criteria of rating indeed. Thanks for going through the review, anyway. Your involvement is appreciated. By the way, I did go through your writing. Rated it highly ...;-) farrukhRead More
Commented on dilhindustani's review
Picking 20 drops form a sea called Kishore 20 Best Songs of Kishore Kumar
Hi Alpi... your review was very well written... here's what i really liked: 1. The title was very imaginative 2. The 'odlee-odlee' bit made me smile 3. The lyrics helped me appreciate the songs more than if you had just mentioned the title of the song 4. The English translations were though...tful 5. The songs of course were very good... after all it's Kishore da's portfolio. 6. The bit about your mom getting worried was very interesting - my mom didn't like me hearing some eerie songs too... Hope to read the one about Mukesh tooRead More
Commented on faisalunlimited's review
The webby is back again Spider-Man 2 Movie
Hi Faisal, The review is very informative - well done. Is Pavitra Parabhakar that Indian version of Spiderman with 'dhoti' and all? I guess so - nice way to round up the article. keep writing... farrukh
Commented on copygurrl's review
Mommy's dilemma Parle Hide and Seek Biscuits
your review made me want to run for the cookie jar, you.... wicked mommie ;-) keep munching, farrukh
... for your rating and comment. I had difficulty logging in and hence could not post this reply earlier. Keep writing buddy. farrukh
Commented on fringant's review
Net surfing will never be the same again Mouthshut
speed of writing reviews. Man, you are prolific ! Keep those reviews coming in, spaced or not. Hope to be reading them as time permits. farrukh
Commented on farashy135's review
Be Yourself Writing Reviews on MouthShut
on reviewing. I especially agree with the part about the writing continuing into the Comments section. Brevity is the soul of wit, said Shakespeare - and I sorta go with that wisdom. Good to see you back... farrukh
Quirky little clothes store Signature - Cochin
Hello Shailaja, Interesting review... makes me want to visit the shop... all the way from Dubai ;-) Nice writing style... smooth and personal. Would love to read more from you. farrukh
Commented on zoesgarden's review
Inspired and worth watching The Passion of Christ Movie
Hi Cynthia, I liked your style of writing this review... the words were few but powerful and poignant. Hope to read more from you. farrukh
Timeline viewed 635 times
Beginner
Farrukh Naeem is an <b>advertising copywriter</b> and <b>journalist</b>. He ...has worked as a copywriter for advertising agencies in Asia and the Middle East, a direct marketing writer for Wunderman under the Y&R banner, and a TV commercial scriptwriter. Farrukh is also a journalist and a popular online commentator on advertising, marketing and creativity in the UAE and Middle East and author of a popular ad blog at http://farrukh.wordpress.com <b>Global client portfolio</b> In his 10 years of creative copywriting experience, Farrukh has worked on some of the hottest brands in the world, including: * Hewlett-Packard * Microsoft * Compaq * Thomas Cook * Honda * Millennium Hotels * Sheraton Hotels * LG * Philips * Jacuzzi * Rodeo Drive * Carrera * UNFPA and more... <b>Multiple media expertise</b> Farrukh's copywriting exploits include a wide range of media: from press and magazine ads to TV commercials and radio spots; from direct mailers to press releases; from corporate brochures to online catalogues. <b>Journalism credentials</b> As a journalist, Farrukh has covered a wide range of industries including telecom, cosmetics, health, transport, internet, education, finance, and more. ,b>In the news</b> Farrukh's views and reports related to advertising, marketing, and creativity initiatives have been cited and/or featured across TV, radio, press and online publications regionally and internationally, including: IN TV, 101.6 City FM, Campaign, Gulf Marketing Review, Gulf News, Emirates Today, Emirates Evening Post, Zawya.com, Guardian UK and many other offline and online publications. <b>Recognition</b> * Winner of Golden Web Award * Represented advertising agency at Cannes Young Creatives Awards Farrukh is a writer, poet and mystic at heart and blogs about writing, spirituality and other things that catch his fancy on his writing blog at http://whowrotethat.blogspot.com Read More
Name: Farrukh Naeem
Hometown: Dubai, Dubai
Education: PG - Marketing & Advertising
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