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TOSHIBA re-enters India

By: neodynium | Posted Aug 07, 2011 | General | 735 Views

TOSHIBA seems to be eyeing India big time recently. The company's been advertising quite a lot recently on newspapers and TVs. Apart from investing a healthy 30 Crore Rupees on advertising, Toshiba will set up a new R&D centre at its Gurgaon headquarters. This way, the company intends to make India the base for the development of products to be used here. India will soon have tailor-made products like REGZA LCD TVs being launched in the country. To make way for the additional bulk of products streaming in, the company plans to add 2,500 more stores to the existing 3,500 stores by the end of March 2012. Toshiba India Pvt. Ltd plans to integrate an equipped call centre for better customer support facilities for its range of products in its game plan.


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