Dec 15, 2009 03:51 PM
2396 Views
(Updated Dec 20, 2009 09:18 PM)
Getting a chance to visit firsthand the hallowed studios of WETA in New Zealand where Avatar was made is no joke. Even if the chances are remote to a millionth, I wouldn’t mind going all out on this one.
Like everyone, we were also eagerly awaiting the India release of James Cameron’s magnum opus Avatar in theatres. As some critic called it, “
Avatar is the cinema event of the winter, the year and quite possibly the decade.”
The announcement by Reliance BIG TV of its marketing alliance with Fox Star Studios for co-promoting Avatar in India was quite a surprise to all. I read a report in Business Standard that Reliance spent Rs. 20 crore on this tie-up. That’s almost good enough to create a Bollywood or Tollywood movie in India! Reliance seems to take a delight in doing everything big.
This has caught Tata sky and Airtel DTH totally unaware. BIG TV has now something to go to town and paint it in red too.
We’re almost settled at buying BIG TV DTH for moving into our new home in Bangalore. While basic pricing remains almost same for everyone with some channel package difference, I do not mind paying a little more than Sun DTH – the cheapest among the lot - as I do not want to lose that remote possibility of stepping into WETA.
However, notwithstanding the numerous complaints against BIG TV, we’re determined to go ahead. By experience, I’ve grown used to indifferent customer support guys for dealing with banks, telecom companies, and others.
The best way to deal with them is to be a little polite and show empathy. It has worked in most cases. Moreover, from Mouthshut reviews I learned that BIG TV DTH as a product is technically excellent with true picture clarity. I hope they improve their service after reading these columns.
I don’t know if they have other consolation prizes besides WETA Avatar trip offer. May be they’ll give out free tickets to the Cameron movie. If not WETA, some tickets would suffice.
The commercial running on the channels show a new TVC (what’s it anyway?) with the spectacular visual imagery from Avatar. The 30 seconds TVC is already on YouTube.
With so much heat generated on support center issues, I wonder why can't someone think of setting up a general DTH installation and maintenance franchisees in residential areas for servicing to all networks irrespective of any brand. Something like your neighbourhood auto mechanic who repairs vehicles of all makes. May be DTH companies should train them on technical part. At least we would have someone to deal with directly than some remote call center executive.
