Never buy. Review on Aditya Birla Sun Life Insurance

Would like to share a worst experience I have had so far with Birla Sunlife Insurence Policy, now I realize what a major mistake I have done by getting their Flexi Life Plan policy. I bought this policy in 2007, one Mr.Naveen introduced me to BSIL & gave a very beautiful picture about this being a high return investment. Bought it invested 2, 49, 000 till date & couldn't find any growth, surrender value now was 2, 00, 000 a straight forward loss of 49K, however I consoled myself thinking I had a insurance cover of 11, 00, 000 till date & will think that 49K was paid towards the premium. Due to some medical emergency I surrendered this policy on 25th of July at their Kammanahalli branch Bangalore, verbal confirmation that I should get the assured amount within 10 working days & max by 15 working days. Now my real ordeal starts..

7th Aug:

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I spoke to their callcenter on 7th & was asstheired that payment would happen on 12th.

13th Aug:

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I called their callcenter again on 3th as there was no fund transfered to my account, spoke to one mr.sumith who was very rude and kept arguing that I made the surrender on 27th & should wait for another 4 working days to get an update on the status. After much argument I was connected to the supervisor Mr.Hemanth who assured that I would get a call back by today 12PM however I didnot get any call. Being in corporate sector I was learnt that committment to customtakeouter is very important for further business, I guess Mr.Sumith & Mr.Hemant were not made aware of. I was assured that Mr.Hemanth will call me back on 14th of July and give me an update on the status of this surrender request. With that hope I dropped the call but ...

14th Aug:

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When I called up the call center again call is answered but no response from the other side, I have called as many as 5 times from 4PM till 9PM without any luck. There was no call from Hemanth either. Am in a fincancial fix & need this amount on a very theirgent basis.

15th Aug:

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Public holiday

16th Aug:

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Called up the huntline number, asked for Mr.Hemanth after 10 mins being on hold I was put through to Hemanth who didn't even remember that he was suppose to call me back. According to him he has taken care of the issue and I should be expecting the amounth in my account by Saturday i.e., 18th Aug. with this assusrance I dropped the line.

17th Aug:

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No call was made assuming the amount to be debited to my account by next day.

18th Aug:

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I waited till 05:23PM, still no luck with the fund to my account, called up the call center call was picked up by Janaki, asked her to put me through to Mr. Hemanth, got a message that Mr.Hemanth is very busy and she will ask him to give me a call back before 9PM tonight. A call back complaint was raised and ticket number was 028776149, however as there I didnot receive any call from Mr.Hemanth. Wrote a email to one Ms.Shabnam (got it from Consumer Affairs Annual Booklet, google) and copied to Grievances@birlasunlife.com explained my agony

19th: Sunday being their Weekend

20th Aug:

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I haven't received any response from BSIL on this regards, I spoke to their call center again that evening, line had a lot of noise and I could barely hear from the other side, it was a lady who answered my call and told her that I cannot hear her properly as there is lot noise in the line. I clearly explained this lady the fix am in and according to them a cheque has been dispatched on 16th to my resedential address, I told her that its been 5 days for today and I haven't received it yet. This person from call center team was unable to track the courier id and nor was able to provide me the details of the courier ticket number. To my amazement she was the one seemed to be very irritated and annoyed answering my questions I could hear the kind of tone she using over the phone, felt like I was speaking to my gas agency to book a cooking gas cylinder !!! No response to the email so far either.

All in all..

They show some lucrative plans to attract customer but you will never get what has been assured.

Your representative disappears after enrolling you to the policy and BSIL is least bothered to provide you a alternative point of contact for any concerns.

They have got a very shabby, untrained, uncivilized call center team who are least bothered about customtakeouter concerns and pretend to be the judge and jury. Never call you back to provide an update untill and unless you followup. Treat us like beggars who are asking for their own money as alms. No streamlined process of handling the situation, no one knows what is happening with a surrender request & out rightly say they don't have any clue.

I have really no clue when will my issue fixed am in a very urgent need of this amount else would have never followed up so much. Can anyone suggest me how to go further, will this message be noticed by any of the birla sunlife team?

P.S.: I had high regards towards Birla group and was planning to buy a child plan very shortly but the current scenario has made me loose hope on Birla compelling me to re-think

Best Regards,

Prashanth

ds.prashanth@yahoo.co.in