Smartphones have invaded our life faster than televisions and computers and that is why more and more entrepreneurs are looking for mobile technologies that can allow them to get more consumers through mobile technology. Some of the most popular retailers and even business owners are now embracing the new mobile technology that allows them to get into better profit and revenue that can boost their business options. Here are some of the options that can allow you to make the most of your business using certain mobile trends that are really hot for the year 2013.
Mobile Site – If you have a website where you provide more information to your consumers make sure that your business site is optimized for mobile browsing. As per the latest research provided by Chadwick Martin Bailey 41% of smartphone users around the world make purchases through their smartphones. On the other hand, 47% of the smartphone owners research and find out more information related to the products and services that they want. The report also includes that 46% of the consumers usually look out for prices through their smartphones while 42% smartphone users look out for inventory on the site. This indicate that if you have a business site that it optimized for mobile browsing you can end up improving your business in the future.
Mobile Advertisement – It is important that businesses around the world look out for more information that they can provide to their target audience through various ad options. Although, print has always captured the attention of the consumers the latest mobile trends of 2013 indicate that print ads only bring 7% of the global consumers while advertisement on TV, mobile and web attracts 80% of the consumers around the world. In one of the surveys by Harris Interactive it was found that 63% of female smartphone users and 73% of male smartphone users check their smartphone devices almost every 30 minutes.
KISS – Keep It Simple Stupid is the latest mobile trend that will continue in the year 2013 as well. Most of the retailers and business owners believe that the mobile site should be presentable and easy to browse. The simple user experience makes it easier for the shoppers to quickly go through wide range of categories and options available on the site and make their choices. This offers them the freedom to choose right products and services without wasting precious time.
