Looks aren't always important for storage devices, but they don't hurt, either, and in the case of the WD My Passport Ultra, looks are a great bonus. This is because the drive has everything else: fast performance, large storage space, and helpful bundled software.
The new drive is the successor to last year's similar-looking WD My Passport Edge. In my testing, it's much faster than its predecessor. The Ultra offers up to 2TB of storage space, comes with WD SmartWare backup software, and is available in four colors: titanium, red, black, and blue.