Hello, noticed this advertisement of surf excel, have to say, an advertisement from the splendid. Lowe’s innovative team has hit the nail on the head and how! Here is an commercial which works for the foll motives: concept: the ad has captured a totally emotional moment, with witty humour however on the equal time it additionally has the rational advantages. I individually suppose the tag line, ’daag acche hai’ works, (though some may term it bad), is for the fact that it denotes freedom to be. Surf as a logo in a subtle way has developed a accept as true with, announcing we're there, so pass beforehand let your hair down. This could be termed revolutionary because it makes use of a poor issue, i.E. ’daag acche hai’ to brilliant impact. Execution: the execution too, must receive full factors; it uses kids as their models. The brother sister duo come up with a completely lovable chemistry which holds the target audience thru the economic;the dialogues for that rely intensify the same. The ’big bro’ mind-set too gives you a authentic smile. The main intention of recall is finished here. In technical terms, the ad also has different important factors as attraction, desire, conviction, simplicity and promise. My mom uses surf, need I say more how nicely the ad has worked. To sum it up, its excellent!
