Patanjali Dant Kanti dental Cream is for White, Strong Teeth & Gums.it provides Effective Protection for Your Teeth.Tightens Gums.Fights Germs.Gives a effective protection and long life to teeth and gums by making them healthy.Fights against dental problems like pyorrhea, bleeding & swollen gums, sensitivity and yellowing of teeth.Makes a natural protective shield aroundthe teeth and gums to fight against germs for 24 hrs. I like this toothpaste very much and would recommend everyone to give it a try