Jun 24, 2015 10:27 PM
5265 Views
In the yesterday years, there were two prime tea-time biscuits - Parle G and Britannia Marie. We used to dunk it in our tea / coffee cups and feel happy and satisfied. But that was an age of limited biscuit variants.
Today, there are so many brands, so many variants and so many biscuits on offer. And yet, I am a Parle loyalist.
Why? Many reasons - good quality, excellent packaging - packs for every size and budget and incredible pricing. I am yet to find a quality issue in any parle biscuit, they have been consistently good. And you have a 2 Rs pack.
And a Rs. 40 pack - packs for everyone, absolutely love the idea. And the pricing is difficult to beat. Parle has launched cream biscuits at Rs.5/- without compromising on the quality. Maybe they spend a little less on the advertising.
As compared to Sun feast and Britannia, and can hence afford it. They export a lot of these. And last but not the least, their distribution network is rock solid - you find them everywhere, easily. I love Parle G, it is part of my staple diet. And thankfully they never have tried to change the taste, or even the pack cover.
