Motorola struck a chord with Android purists with the original Moto X back in 2013, and it resonated loud and clear in India too. Since then, the company has been on a winning streak with very successful launches in the budget and upper mid-range phone segments. The company's outgoing flagship, the Moto X( Gen 2)(Review | Pictures), added some much-needed improvements to the camera and battery performance of the original. Today, we have the third generation of the device, but instead of calling it'Gen 3', Motorola has gone with the name Moto X Style or Pure Edition, as its known in some countries.
The Moto X Style features incremental updates in most areas and fixes one major gripe we had with its predecessor, which was the lack of expandable storage. But is this enough to make it a must-have for those shopping in the Rs 30, 000 segment? Motorola's own Google Nexus 6 ( Review | Pictures) retails for around the same price point today, and offers very similar specifications as well as the added advantage of being the first to get the latest flavor of Android. Let's see if the Moto X Style can manage to win the hearts of Android purists.
Look and Feel
The one thing we really love is that Motorola has stuck with its iconic design language, which makes the Moto X Style instantly recognisable. It's not a head-turner by any means and one could easily mistake it for aMoto G( Gen 3) ( Review), which is the company's current value offering. This is only in terms of looks though, as the phone feels very premium when you actually hold it. The metal frame and soft-touch rubber back feel very comfortable, and give you adequate grip too. The Moto X Style is also noticeably heavier at 179g, and fatter, measuring 11.1mm in thickness.
