Sep 10, 2004 12:27 PM
2736 Views
(Updated Sep 10, 2004 12:27 PM)
That was great advertising by any standards.
The kids definitely have a great deal to promise and the brands have to deliver. That was a classic act par excellence by Indian Airlines. And whoever were involved in the making of such a special ad for this Indain airlines hats off to all those people...
The solid execution of the ad has put the ad in to the big league. No doubt it is an attempt on the Indian Airlines to showcase their soft side of it. Which comes to the question on how good they are on the ground. Hope I am not targetting.
This is not the first time they are doing this and this time we should admit that they have actually done it the best, but everytime they do it they have no support from the people who do run their brands on the ground.
Or that was the case why they let the competitor run into their business. A fit case of god advertising eventually not selling a bad product.
They need to professionalise their services. Accept their demerits nad stop begging financial aid from te government. Know for sure that they have to really bring in profit and enjoy every customer flight with them.
A great ad and hope they let the heart fly with them.
