For those who feel that moisturizing in winter make skin oily and creates a barrier to beautiful fair skin, the unique formula gives eyou the fairness multivitamin, while protection our skin from the sun and leave it fealing soft supple and glowing.The cream is pinkish white in colour and the texture is somewhere between water and greacy.fragrance is mild fruity that fade away in second the blue cap of the tube indicates this is for winter! right now.I use fair& loveiy aftr cleansing and toning in the morning and at night.Only asmall amount is enough of face.I use it as directed means dotting over face and message.