I am using this product past 2 month ago. Now a days advertising anything is just simple. All is not to show all that glitter is not gold. Its a kind of trap to attract people it's a false advertisement that Colgate gives not only me there are many more like me no effect of this paste effect are similar to normal paste no especially never use this paste. I am using it even after using the these many days I do not think any change has at occur. its does not have the whitening effect as it is I think it better to have fair then to whitening my teeth in respiring.i this has made some positive changes to me .
But white teeth I did not get is such yet. I dont this will dramatically change my teeth either. I stopped using this toothpaste. Thank god I bought the small size paste. It taste is also not good and the mint fresh annoy too much. My friend also sttoped using this product this one shown in market. Guys please dont buy it. It fake advertisement. It will not help you as much.