Apr 22, 2003 06:57 PM
2382 Views
(Updated Apr 22, 2003 06:59 PM)
Rs.5 coke has made good proposition for company but to other industries it is bad.The per capita consumption of softdrinks in india is low as per other countries but this is fast eating the tea industry.The 5 Rs.bottle are just been given a good increase in sales but the tea growers who are already facing bad fortunes from last many years see a new setback.This Rs.5 coke is transforming the tea drinkers.
The tea companies now facing this challenge has to do something or the this MNC will carry them in grave very easily.
It was good for the people the Rs.5 softdrink but to much soft drink is also hazardous.Think again what this mnc are doing .they just want 2 put local effectiveness in doldrums.
