Nov 20, 2015 06:24 PM
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Canon’s bargain priced new PowerShot A480 may be the 21st century equivalent of the Kodak “Brownie, ” an inexpensive, simple to use camera that was, for it’s day, very compact.
It was tagged with the slogan “you push the button and we’ll do the rest” – Brownie cameras were mailed back to Kodak after the film was exposed. Once the workers at Kodak processed the film the camera was returned to its owner accompanied by a set of cheap prints and loaded with a fresh roll of film. Suddenly, photography was accessible to the masses.
