My review on Britannia Good Day Biscuits. Review on Britannia Good Day Biscuits

Hi

Britannia undoubtedly remains a market leader for much of its strength is derived from its strong consumer equity.

but I m not really convinced about Britannia’s positioning as health-cum-enjoyment. according to me taste and health are mutually exclusive in the Indian context.

Talking about the negative aspects of good day biscuits.

The wheat flour(which is white refined flour or maida) which is the major ingredient in the preparation of biscuit, this is followed by sugar and edible vegetable oil. Both refined flour and sugar(which form the bulk of the biscuit) are bad for our health. But luckily this biscuit does not contain hydrogenated

vegetable fat which is unhealthy, but just vegetable oil, which means no transfats.

It’s said that naturally occurring transfat(found in dairy products and some meats) is not harmful but artificially produced transfats as in hydrogenated vegetable oils are extremely bad for health and are a factor in causing heart disease.

Gooday also contains nuts, butter, milk solids, but they are present in tiny quantities and in any case all are highly processed.

As such they are not as nutritious as they would be in their natural form. And then there are

the additives and chemicals which is not good for health.

A little fat and sugar isn't bad for health, so the occasional biscuit should be OK - just not very often.