Aug 21, 2004 07:19 PM
4232 Views
(Updated Aug 21, 2004 07:19 PM)
Inox
-------
Circa 2002 (I think)
USP (then)
-------------
First multiplex, new concept, niche clientele
Where they went wrong
----------------------------------
Didn't think about the future competition, grossly overpriced, no value for money,
very few shops or things to do while waiting for a movie.
State of affairs now
---------------------------
Very less crowds, state of decline, lost its grandeur.
E-square
------------
Circa 2003
USP (still selling)
-------------------------
Cheaper tickets, great food court, lots of shops , very clean toilets with toilet
paper, centrally located.
Where they can go wrong
----------------------------------
Not enough parking space, separate ladies line?
(who has heard of such a line in Pune
and why?), ticket and food prices increasing.
State of affairs now
---------------------------
Roaring business with all the young student crowd preferring to come here rather
than go to Inox. Nice place to hang out and see the crowd.
Keep a watch on those prices though.
