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From Tania Malhotra
   •  Mar-17-2005
   •  Aug-25-2005
    From the CEO    

  From: Faisal I. Farooqui 

They are beating the drums to welcome summer's warm weather around the world (well, in the northern hemisphere anyway). In much of India, the drumroll is for the beautiful monsoon. At MouthShut, we want you to join us in welcoming some new and exciting features. Ready? Drumroll please!

After months of deliberating, designing, coding and testing, we proudly bring to you the MouthShut Comparison Shopping. The analytical engine behind this is straight out of our research labs and it will help you to compare products and shop online or offline. Meet India’s first and most comprehensive comparative shopping engine at

Shopping will never be the same again. Now, when you’re looking to buy a product make your first stop. Get the facts before you part with your money. The large number of competing products with increasingly more features can be confusing. Life is already complicated, don’t let choosing between different brands and features with confusing advertising make it even more complicated. MouthShut has done the work for you with our expertise in aggregating consumer reviews on products and services. The comparison shopping engine is a significant step in making shopping easier for millions of consumers in India and overseas.

And since the MouthShut Comparison Shopping Engine is your engine, do not hesitate to provide us your feedback about how we can make it even better. In the finest traditions of MouthShut, we seek to improve, refine and make it as perfect as possible by listening to you.

Drumroll again, please. We will soon be going live with the data you need on major restaurants in India. You will now be able to search restaurants by their location, price, menu, and ambience and read reviews and ratings of thousands of MouthShut members. In the last decade, eating out has become more of a tradition in India than ever before. Before you step out to experience a restaurant, get a head start by reading reviews on MouthShut so that your gastronomic quests are spared bad experiences. After your visits, make sure you help others by sharing your experiences.

A common request we have received from readers and journalists is to explain how this whole thing got started. If you are a history enthusiast and want a glimpse into the fascinating story of your favorite destination on the Internet, you’re in for a treat. Please click here:

What was conceived as an idea for a college paper has become a platform for unabashed expression of consumer opinions in the world’s largest democracy. The real heroes of MouthShut are you, the writers and readers. This is your story. We are a work in progress and the ink is not anywhere near being dry. In everything you do on this platform, you shape MouthShut with you unique qualities, experiences and insights.

MouthShut was also the subject of a comprehensive case study by AgencyFaqs, the leading media portal. You can read this at:

We receive a significant amount of queries related to job openings at We have a variety of positions open for experienced and qualified individuals in Software Development, Business Development, Marketing and Event Management. Please take a look at our updated careers section for more information. If you feel you _ re qualified for a position and you want to have some fun, please send us your resume along with a cover letter.

The last Dial-the-CEO!" got in a record number of 252 phone calls from MouthShut members. We are delighted with the concept _ s popularity with our members. Your calls give me a unique opportunity to get to know you, your preferences and concerns. You are the reason MouthShut exists and all of us here appreciate your support.

Our next Dial-the-CEO™ will be on Monday June 14, 2004. You can reach me at our Bombay, India office at +91-22-2600-6788 during the following hours:

4:30 PM - 6:00 PM IST
7:00 AM - 9:00 AM EST
12:00 noon - 2:00 PM BST

I am counting on your continued support and feedback to keep marching forward with the mission of MouthShut. Enjoy the summer, the rains and whatever weather you have. And keep those keyboards tapping.


CEO, Inc.


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