I recommended flipkart.com to a close friend of mine who was planning to purchase a LED TV. Flipkart.com recently launched their TV and video section and are offering heavy discounts. Based on my advice, he went ahead and bought a Samsung 46 Inches Full HD 3D LED for INR 1, 07, 420. Since flipkart.com is only delivering TVs in certain cities, he had the TV shipped to his relative’s place in Delhi and his dad would come and collect it from them. So far so good. flipkart has been the poster boy of Indian ecommerce market. They sneeze and the media/blogosphere talks about them. They add a new category and blogosphere talks about them( while their competitors have to resort to traditional PR/marketing mechanics) .
But lately, there have been reports of Flipkart’s customer service not up to the mark – the tweets/social media part of it aggravating the entire issue( even though, these issues probably are just 1% of the entire transaction) .
And scaling up backend is always a huge challenge, so you have to give in to Flipkart’s audacious attempt to own the backend and ensure a smooth operation.
But there is a problem. And the problem is that Flipkart, it seems is deleting negative reviews of Flipkart on the site.
