Farrukh Naeem is an <b>advertising copywriter</b> and <b>journalist</b>. He has worked as a copywriter for advertising agencies in Asia and the Middle East, a direct marketing writer for Wunderman under the Y&R banner, and a TV commercial scriptwriter.
Farrukh is also a journalist and a popular online commentator on advertising, marketing and creativity in the UAE and Middle East and author of a popular ad blog at http://farrukh.wordpress.com
<b>Global client portfolio</b>
In his 10 years of creative copywriting experience, Farrukh has worked on some of the hottest brands in the world, including:
* Hewlett-Packard
* Microsoft
* Compaq
* Thomas Cook
* Honda
* Millennium Hotels
* Sheraton Hotels
* LG
* Philips
* Jacuzzi
* Rodeo Drive
* Carrera
* UNFPA
and more...
<b>Multiple media expertise</b>
Farrukh's copywriting exploits include a wide range of media: from press and magazine ads to TV commercials and radio spots; from direct mailers to press releases; from corporate brochures to online catalogues.
<b>Journalism credentials</b>
As a journalist, Farrukh has covered a wide range of industries including telecom, cosmetics, health, transport, internet, education, finance, and more.
,b>In the news</b>
Farrukh's views and reports related to advertising, marketing, and creativity initiatives have been cited and/or featured across TV, radio, press and online publications regionally and internationally, including:
IN TV, 101.6 City FM, Campaign, Gulf Marketing Review, Gulf News, Emirates Today, Emirates Evening Post, Zawya.com, Guardian UK and many other offline and online publications.
<b>Recognition</b>
* Winner of Golden Web Award
* Represented advertising agency at Cannes Young Creatives Awards
Farrukh is a writer, poet and mystic at heart and blogs about writing, spirituality and other things that catch his fancy on his writing blog at http://whowrotethat.blogspot.com
