Nov 06, 2007 08:19 PM
10070 Views
(Updated Jun 04, 2008 03:55 PM)
This post gives some basic information on Zest Breaks- a new holiday concept launched by MHRIL(A Mahindra Group company which promotes Club Mahindra)
While I had advised people not to go for Club Mahindra membership in one of my earlier posts [read that https://enidhi.net/2007/02/never-go-for-club-mahindra-membership.html ], I’m not offering any verdict on Zest as of now in this post. I’m only giving the related information. Decide as you wish.[I dont have an option to give neutral opinion and I dont want to recommend Zest, hence selected No]
Basic differences between Club Mahindra and Zest Breaks
Club Mahindra:
Target customers: Above age group of 35-40 who tend to take well planned and longer holidays with less frequency
Membership Term: 25 Years, 7 days an year
Number of Properties(as of now, as per my knowledge): 16+
Zest:
Targets young executives in age group of 25-35 years who want to take short breaks or impulsive holidays.
10 Years, 6 days per year.
Number of Resorts as of now: 3+(Ooty, Kodai and Yercaud(Yercaud is a tie up property)
