BAd concept, bad idea, and why would somebody’s mother sms an x person when she knows that her son is playing and in the field.
Truely idiotic.
Especially the part where the child runs onto the field and all that is absolutely needless and use less.
The so called oposing team is farly better presented.
I do not understand the relation between Shewag and the man who receives the sms or whatever. Also the kid and everything.
If possible can anyone give me the information as to which agency has creatde this ad.
I’l be grateful.
The concept no where does it satisfy the need of publicity for the product.