Don’t go by name, image, advertisements etc. think thoroughly before either investing your own money or before advising your client to invest in ICICI Pru. In both the cases your and your client will be looser. Moreover, if it is huge investment , forget that they would ever pay you your due commission amount under one pretext or the other. They will transfer your commission money to other’s account and then continue in order to create confusion. Subsequently, they will put all blame on you. After that, you keep on writing to them, no body would respond. This is their modus operandi. If you insist and continue to call and visit, sometime you may get call from them saying they are calling from their risk management team and that they are investigating the matter and will come to you, which they never unless you again call them repeatedly,….but there would not be any solution because it is a nexus that works within the organisation and probably top management is not aware of this issue. After few months, you will forget your money and start looking away for opportunity. Once they realize that you forgot, very cleverly your money will be againt transferred to a new account, after that no body knows what happens.