The ads on the television with represents HUTCH are very cute specially one with the dog and the child which whever you go the network follows you, the way the advertisement is presented is great !! .
It talks about the honesty , loyality of the service provided. Its speaks about thje bottom line in a very simple and in a very innovative way. When you watch that commercial you feel great!!! and thus the company manages to communicate to viewers what it wants to - True!!
Such kind of ads should be encouraged and we need to look forward something creative and innovative besides these soaps . Its the advertisements in which the products speaks its values rather than model making it cray to buy one . The characteristics of the product and services are laid down very decently and very simple ways to represent on screen withouts any jingles or jargons used in them.
I hope you all enjoyed this ad as much as I did.