While Maruti Suzuki and Hyundai have hiked the prices of their models, Ford India went against the tide, announcing a price-cut of upto Rs 91, 000 on the Aspire compact sedan and Figo hatchback. Both the models have been unable to spark consumer excitement to the tune of the the company's expectation. However, Ford India isn't the only one facing challenges in the compact sedan segment. The entire segment has shrunk by 17% in the January-June, 2017 period, with some models de-growing by close to 50%.
All said and done, the customer can now buy a Figo or Aspire for much lesser money without losing on any features
