The concept of speciality Malls and Stores saves you a lot of time and energy and when run by some respectable and trusted business houses

you do tend to get a comfortable feeling about the whole thing.

This comfort level is especially of great utility when such a place deals in the "aaj-yeh-kal-naya" gizmos  business with its notorious and ever blooming grey market with different shades and volatility in prices.

CHROMA , from the house of TATAs, stands solid in this dynamic and starkly competitive business with shear capital force and delivers to the Consumer :
1. Very very comfortable snazzy shopping environment.
2. Direct Feel so necessary for properly  evaluating contemprory / alternate products 
3. A truly Large range of products giving a comprehensive overview of available products over price ranges. 
4. A great diversity of products eg. mobile batteries to N95, plugin cables to 40 inch LCDs & Plasmas, consumables to state of art pentium/amd computers, a virtual Laptop mini Mall / trade show, ipods to largest imaginable Consumer Durables.....
All under one roof.
5. Almost professional, well behaved, patient stores attendants.

Now all this comes at a wafer thin extra on the price. So though the prices are competitive and reasonable they are by no means the best buys in town. And you would definitely get a cheaper deal at some smaller stores.

I must also admit that I have started from home with a fixed purchase idea and returned from chroma without buying a thing, postponing my purchase, thats what  a large range does to an already poor decider like me.

Sometimes the confusion eventually makes you end up spending more for only a few aditional features.

Sometimes when so many things are suddenly splashed in front of you there is always the grave chance of making a mistake like I did when bought a Motorola battery for SLVR 7 instead of one for my V3i and was shocked at my blunder only when I tried to insert it in the V3i. 

I have not yet purchased anything on any finance scheme so i do not know that area to offer any comments.

But whenever you want to make a hi value researched purchase you have a pestfree, patient store with all the research possibilities to help you decide. Similarly when you want to make a quick purchase with a clear decision Chroma is a great place to buy it.

Parking etc. is limited. 

You have to leave your belongings at the entry and return to it for retrival, now this could mean walking back a good 75-100 mtrs distance between the entry and exit, and you can marvel at  the magnificient Chroma store during such walk. 

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