The ad is not so bad, but the hot pair of Ash-Vivek lack chemistry !!

Though the concept of two youngsters flirting across tables at a cool hangout (obviously drinking Coke..!!) is very cute. Sadly, it was just not presented properly.

Also, the freshness and the energy seen in other ads like the famous Aamir Khan - Mahima - Ash Ad (Pepsi)
or in the Aamir - Ash (chat)(coke) ad
or in the villager-Aamir-with-3-thirsty-belles (coke) ad
was totally missing.

The ad is just meant to promote a brand, so one is not to take things (like keeping a phone in an unknown cab) seriously. After all it is just an ad. And there are movies that have worse storylines.

The timing of the launch of the ad was perfect. What better timing to launch it than when both the actors are involved in a controversy and news about them is splashed in all media. Full points to the company for riding the free wave of publicity generated by the media.