Bajaj finserve make commitment for 0% interest on almost all products. Actually they levied near about 30% interest on EMIs.
Let's share my personal experience.
Few days ago I went for purchasing a Samsung k4300 32inch TV. Bajaj finserve's stipulated fixed price was Rs.24400. The shop owner offer me 23000/- if I purchase it on cash. I left the shop and gone for another store where I was offered Rs 20000/-. Finally I I bought the product from a shop at just Rs 18500/-.by cash.
Now see how percentage of interest Bajaj finserve is levied.
